Services

Inkberry Marketing services are available as Outsourced Leadership, Consulting Projects, or Coaching engagements.  Every engagement is customized to fit your specific needs.

Fractional leadership

Fractional or outsourced leadership engagements allow your organization to have the benefits of executive experience without the price tag or commitment of a full-time hire. Inkberry Marketing acts as your in-house marketing lead, assembling and managing both internal and external resources as needed.

Outsourced leader engagements are perfect for the development and execution of a marketing or commercial strategy, to meet an interim need while the company assesses its long-term leadership requirements, or for organizations in transition.

Consulting Projects

Inkberry Marketing can work with your organization on projects that drive growth and transformation. Every project can be customized to fit your needs and can include such elements as:

  • Strategic Marketing
    • Positioning & Branding
    • Marketing Strategy Development & Deployment
  • Product Management & Marketing
    • Product or Service Commercialization & Launch
    • Product Strategy Development & Deployment
    • Portfolio Audit
    • Market Listening & Product Ideation
  • Business Development
    • Channel Program Development
    • Commercial Strategy Development
    • Business Development & Marketing Alignment

Coaching

Inkberry Marketing provides coaching services for both company executives and marketing leaders.

For executives, an Inkberry Marketing coach advises on strategy and execution, acts as a sounding board, and helps ensure you’re focusing on what matters.

For marketing leaders, an Inkberry Marketing coach can advise on marketing strategies and execution plans, help maintain departmental and corporate focus on strategic goals, advise on how marketing can work effectively within the organizational structure, and support the development of marketing leaders.